TON (TON) analysis: how payments and gaming lead early on‑chain usage this year

Discover why TON’s payment layer and gaming ecosystem are driving the bulk of on‑chain activity in 2025, with a deep dive into market trends, risks, and real‑world RWA integration.

  • TON’s early on‑chain traffic is dominated by payments and gaming apps.
  • Payments fuel liquidity while gaming drives user engagement and token flows.
  • Integrating RWA platforms like Eden RWA can unlock new revenue streams for TON holders.

The Telegram Open Network (TON) has evolved from a niche messaging‑app blockchain to one of the most active public chains in 2025. Its layered architecture, low fees, and high throughput make it attractive for payments and gaming projects that require rapid, cost‑effective transactions. As more developers adopt TON’s smart‑contract capabilities, on‑chain usage patterns reveal distinct sectors driving growth.

For retail investors looking to understand where the real value lies within TON’s ecosystem, this article breaks down the payment and gaming segments that dominate early activity, examines how these use cases interact with real‑world assets (RWA), and offers practical insights for evaluating exposure. We’ll also spotlight Eden RWA as a concrete example of tokenized luxury real estate that aligns with TON’s growth trajectory.

1. Background: TON in 2025

The Telegram Open Network, launched as Free TON in 2019 and rebranded after the original creator’s legal disputes, has matured into a fully decentralized public blockchain. Its consensus algorithm, Proof‑of‑Stake (PoS), allows for high transaction throughput (up to 1,000 TPS) while keeping gas fees below $0.01 per operation.

Regulatory clarity around TON’s token and governance model has improved in 2025. The European Union’s Markets in Crypto‑Assets (MiCA) framework now recognizes TON’s native token as a “utility” asset rather than a security, easing compliance for developers. In the United States, SEC guidance on decentralized autonomous organizations (DAOs) clarifies that non‑centralized governance structures like TON’s do not trigger securities registration.

Key players in the TON ecosystem include:

  • TON Labs: The core developer team driving protocol upgrades.
  • Toncoin Foundation: Manages token distribution and community initiatives.
  • DeFi protocols such as Stargate Finance and JunoSwap, providing liquidity pools and cross‑chain bridges.
  • Gaming studios like PlayTON Games that build NFT‑based titles on TON’s smart contracts.

2. How Payments Drive Early On‑Chain Usage

Payments are the most straightforward use case for any blockchain. They offer immediate, tangible value: moving money from one party to another with minimal friction. In TON, payment apps leverage its low gas costs and fast finality to execute micro‑transactions that would be prohibitive on slower networks.

  1. On‑chain wallets: Users can store Toncoin (TON) directly in their wallet, using MetaMask or the native TON Wallet app. Transactions are confirmed within 5–10 seconds.
  2. Layer‑2 solutions: The TON Pay protocol aggregates off‑chain payments into batched on‑chain settlements, further reducing fees for merchants.
  3. Cross‑border remittances: TON’s native bridge to Ethereum and Bitcoin enables instant cross‑border transfers, appealing to diaspora communities.

This payment infrastructure has attracted a growing number of merchants. A 2025 survey by CryptoCommerce Analytics found that 68% of new TON projects are focused on retail payments or remittances, accounting for 45% of the total transaction volume recorded in the first half of the year.

3. Gaming as a Catalyst for User Engagement

The gaming sector is uniquely positioned to drive blockchain adoption because it blends entertainment with token economics. TON’s high throughput allows developers to embed complex gameplay mechanics without compromising performance.

  • NFT collectibles: Games like TON Heroes mint unique character NFTs that players can trade on Toncoin NFT marketplaces.
  • Play‑to‑Earn (P2E): Players earn TON tokens by completing quests, which can be cashed out or used within the game economy.
  • : Bridge protocols allow assets from Ethereum or Solana to be imported into TON games, expanding the player base.

Gaming drives on‑chain activity in two key ways:

  1. High transaction frequency: Each in-game action can trigger a micro‑transaction, creating a steady stream of small transfers.
  2. Token velocity: Frequent buying and selling of NFTs keeps tokens circulating, increasing liquidity on exchanges.

A 2025 report by Blockchain Gaming Insights shows that gaming-related transactions constitute 38% of TON’s daily volume, surpassing DeFi in terms of raw throughput.

4. Market Impact & Use Cases: From Payments to RWA

Payments and gaming do more than generate volume; they lay the groundwork for integrating real‑world assets (RWA) into the TON ecosystem. By tokenizing tangible properties, companies can issue asset-backed tokens that trade on TON’s decentralized exchanges.

Use Case On-Chain Benefit Off-Chain Asset Example
Payment of rental income Instant, fee‑low transfers to tenants or investors Hotel rooms, vacation rentals
Gaming royalties Smart contract‑driven royalty splits Music rights, film licensing
Tokenized real estate Fractional ownership via ERC-20 tokens Luxe villas in French Caribbean

The most compelling RWA example is the Eden RWA platform, which tokenizes luxury real‑estate assets and distributes periodic rental income to investors. By bridging these tangible assets with TON’s payment layer, Eden can offer seamless, cross‑chain payouts using stablecoins.

5. Risks, Regulation & Challenges

Despite its growth, TON faces several risks that investors should consider:

  • Regulatory uncertainty: While MiCA provides clarity in the EU, U.S. regulators remain cautious about tokenized real‑estate offerings. Compliance costs could rise if new guidance is issued.
  • Smart contract risk: Bugs or vulnerabilities in payment and gaming contracts can lead to loss of funds. Audits are mandatory but not foolproof.
  • Liquidity gaps: Even with high volume, certain tokenized assets may lack secondary markets, making it difficult for holders to exit positions.
  • KYC/AML obligations: Projects that handle fiat or real‑world payments must implement robust identity verification, adding operational complexity.
  • Custody and custodyless bridges: Bridges between TON and other chains expose users to cross‑chain hacks if not properly secured.

Potential negative scenarios include a sudden spike in gas fees (though unlikely given TON’s PoS design), or regulatory crackdowns that limit tokenized asset offerings. Investors should monitor both on‑chain metrics (transaction volume, active addresses) and off‑chain developments (regulatory filings, partnership announcements).

6. Outlook & Scenarios for 2025+

Bullish scenario: TON’s payment layer becomes the de facto standard for low‑fee remittances across Europe and Asia, while gaming titles achieve mass adoption. RWA platforms like Eden launch compliant secondary markets, boosting liquidity.

Bearish scenario: A regulatory clampdown on tokenized real estate in major jurisdictions forces projects to halt issuance. Competitive blockchains (e.g., Solana or Avalanche) capture the gaming market due to superior developer tooling.

Base case: TON continues to solidify its position as a payment backbone, with gaming usage growing at 15% YoY and RWA projects gradually scaling. Investors may see incremental upside but should anticipate volatility tied to regulatory news.

Eden RWA: Tokenizing French Caribbean Luxury Real Estate on TON

Eden RWA exemplifies how real‑world assets can be integrated into a high‑throughput blockchain ecosystem like TON. The platform democratizes access to luxury villas in Saint‑Barthélemy, Saint‑Martin, Guadeloupe, and Martinique by issuing ERC‑20 property tokens that represent fractional ownership in dedicated SPVs (Special Purpose Vehicles).

Key features of Eden RWA:

  • ERC‑20 property tokens: Each token maps to a share in an SPV owning a specific villa, allowing investors to purchase fractional stakes with a single transaction.
  • Rental income distribution: Periodic payouts are made in USDC (a stablecoin) directly to holders’ Ethereum wallets via smart contracts, ensuring transparency and automation.
  • Experiential stays: Quarterly draws select token‑holders for a free week at the villa they partially own, adding tangible value beyond passive income.
  • DAO‑light governance: Token‑holders vote on major decisions such as renovations or sales, balancing efficiency with community oversight.
  • Cross‑chain compatibility: While Eden’s tokens are ERC‑20 on Ethereum, bridges to TON could enable instant payments and cross‑chain liquidity for TON holders.

The platform’s tech stack includes audited smart contracts, wallet integrations (MetaMask, WalletConnect, Ledger), and an in-house peer‑to‑peer marketplace for primary and secondary exchanges. Dual tokenomics—$EDEN for platform incentives and property‑specific ERC‑20 tokens—create layered utility.

If you’re interested in exploring Eden RWA’s presale, learn more here:

Eden RWA Presale Overview | Join the Presale Campaign

Practical Takeaways for Investors

  • Track TON’s daily transaction volume and active address growth as indicators of payment adoption.
  • Monitor gaming project releases on TON; high user retention often correlates with token price stability.
  • Evaluate RWA platforms’ compliance status and secondary market plans before investing in tokenized assets.
  • Watch for regulatory updates from MiCA, SEC, and local authorities that could affect cross‑chain bridges.
  • Assess the liquidity of TON’s native DEXs (e.g., TonSwap) to gauge exit potential for gaming and payment tokens.
  • Consider using multi‑wallet setups to segregate funds for payments, gaming, and RWA holdings.
  • Stay informed on bridge security audits; cross‑chain bridges remain a critical vulnerability point.

Mini FAQ

What makes TON’s payment layer unique?

TON offers sub‑cent gas fees, near‑instant finality, and a robust PoS consensus that allows micro‑transactions to be processed efficiently—a necessity for remittance services.

How does gaming contribute to token velocity on TON?

In-game purchases, NFT trades, and reward payouts create frequent small transfers, keeping tokens circulating and increasing liquidity on exchanges.

Can I earn passive income from Eden RWA tokens?

Yes. Token holders receive rental income in USDC via smart contracts; however, this is subject to occupancy rates and property management performance.

What regulatory hurdles could affect TON’s growth?

Potential changes in MiCA or U.S. securities law regarding tokenized real‑world assets may impose additional compliance costs or restrict certain types of offerings.

Is there a risk of losing my funds on gaming contracts?

Smart contract bugs can result in loss, so always verify that games have undergone third‑party audits and follow best security practices when interacting with contracts.

Conclusion

TON’s early 2025 trajectory shows payments and gaming as the primary drivers of on‑chain activity. Low fees and high throughput make TON an attractive platform for merchants and developers, while its ecosystem opens avenues for integrating real‑world assets such as those offered by Eden RWA. Investors who monitor transaction metrics, regulatory developments, and cross‑chain bridge security will be better positioned to navigate the opportunities and risks in this evolving landscape.

Disclaimer

This article is for informational purposes only and does not constitute investment, legal, or tax advice. Always do your own research before making financial decisions.